This radio life

My oldest friend sent me a couple of pictures that I never knew existed. Gary Burton and I both started working in professional radio on the same day. We were both at hospital radio in Derby at the same time too and our friendship began there. It comes from a simpler time. I had hair!Continue reading “This radio life”

Local. Relevant.

I have mentioned many times that I don’t try and write a topical, current media affairs blog. There are a few reasons for that- stress (always finding something to comment about), it tends to be more last minute (and therefore adds more stress), and could generate more polarising opinions (and I could do without thatContinue reading “Local. Relevant.”

Stop assuming!

When you assume you make an ASS out of U and ME. Thats how the cliche goes! Assuming listener knowledge or interest is something which I have forever been pointing out to presenters, producers and programmers in pretty much every coaching session for as long as I can remember. Its fairly basic, but I absolutelyContinue reading “Stop assuming!”

Invest in the future.

Its my personal belief that those who are in a position of any kind, owe it to the future of whatever industry they are in, to help people get into their particular industry. I blog about radio and audio, so lets get specific- if you work in radio or audio now, what are you doingContinue reading “Invest in the future.”

What are you planning?

The two most powerful words in marketing and promotion are “new” and “improved”. I’ve posted before about the “we love new” mantra in former days at GCap, but this ins’t about that. There is some similarity I suppose because for established brands, individuals or products, evolving and trumpeting that renewal is important. There is aContinue reading “What are you planning?”

Are you just looking busy?

So much of life has changed because of the pandemic in the last 2 years. Don’t worry this post isn’t about that specifically! Everyone has picked at those bones quite a bit. I once worked with someone who said to me that “being seen” to be busy, or in the office and generally “around theContinue reading “Are you just looking busy?”

Three Things To Grasp

I was pondering on just how massively my life has changed in the last 2 years. It’s almost unrecognisable for many reasons and it started me thinking of what to take from it and what needs to be understood in the brave new world we now have- changed by the pandemic and all that itContinue reading “Three Things To Grasp”

Do something that scares you!

I can’t remember where I was or when it was that someone said this phrase to me the first time. I have a feeling it was in a meeting, or a training session (there were a lot of them in the GWR/GCap days). It’s something which has stuck with me from that very first timeContinue reading “Do something that scares you!”